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Chart Vizzard
Vizzlo's AI-based chart generatorUS Political Ad Spending
US political ad spending is exploding in the run-up to the 2022 midterm elections. AdImpact released a report projecting that nearly $9.7 billion total will be spent on political ads during the 2022 election cycle.
That is an astonishing sum that would not only surpass all previous midterm cycles, but presidential cycles too. According to AdImpact’s data, ad spending reached a record $9 billion during the 2020 elections, when the Donald Trump-Joe Biden presidential race was at the top of the ticket, and $4 billion during the 2018 elections, when Democrats took control of the House.
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