A Sankey diagram is a part-to-whole flowchart, in which the width of each arrow corresponds to the size of the flow (i.e., its magnitude). An inbound Sankey arrow is not different. However, it focuses just on the many sources flowing inwards to build up your results.
Translating it into real-world cases, you could use this chart to represent: your social media channels and how they generate traffic to your website; or your cash inflow/the composition of your sales results, i.e., how each of your sales channels contributes to your business turnover. Check the examples to get inspired!
Vizzlo’s inbound Sankey diagram is a dynamic and colorful option to visualize how a particular result is produced. Follow these easy steps to create yours in seconds: